Ethnographic comparisons Research Paper Example | Topics and Well Written Essays - 1000 words

Ethnographic comparisons - Research Paper Example However, this is not in sharp contrast to the Japanese cultural practices (Fischer,et al.2004). Therefore, a thorough analysis of marriage patterns, family and education brings about the similarities and differences between the two societies, the benefits of such factors as well as the social problems faced by the family members. Mexicans are at liberty to choose their marriage partners (Stack, 2012). Nevertheless, are rule and regulations that constrain choices that are made by individuals which are associated to class and traditions. Marriage usually happens after a period of engagement that can last for many years. The standard age at marriage for the male counterparts is usually twenty four years while that for ladies is twenty two years. Even though it will be a desire for everyone to marry someone they love and would like to stay with for the rest of their live, many Mexicans deliberately or without thinking look for a partner who is capable of providing economic security. According to their custom, the only form of marriage that is allowed is monogamy. During the marriage ceremony, there are a civil registration as well as traditional wedding conducted by ordained persons; the couples then goes ahead to have expensive party alongside friends and family members. It is legally easy to divorce but the so cial pressure against it can be frightening. On the other hand Japanese marriage is commonly based on mutual attraction between the individuals. In most cases, some Japanese still depend on arranged marriage, the couples still rely on matchmakers to enable them find their soul-mates (Kondo, 2009). Same to the Mexican culture, it is important to have the family background of the potential spouse before the actual wedding ceremony is done. It depends with the economic status or background of the couples, but almost all weddings are held in wedding halls or hotels with a bountiful feast for a number of

Latin American Market Vs. U.S Market Essay Example | Topics and Well Written Essays - 500 words

Latin American Market Vs. U.S Market - Essay Example The paper discusses the anticipated market positioning of the company in the U.S.A., Mexico and Latin America. The Volkswagen Group of Latin America is today regarded as the leading automobile company in Latin America (Seume, 2001). This is not the case in the United Sates where there is a lot of competition in the automobile industry. The public has perceived the Volkswagen passenger cars as powerful vehicles in Latin America and in the United States. However, Volkswagen currently does not boast of being a top brand in the U.S. market especially given that its brands have proven to be less reliable compared to those of competitors. The U.S. market largely demands products that are highly reliable with a touch of luxury. The U.S. market also places a lot of emphasis on quality. In consideration of the above, Volkswagen should do its best to assure its customers in the U.S. market of quality, reliability and moderate pricing. In Latin America and Mexico where the income per capita and disposable income of nationals is lower compared to the U.S. statistics (Kotabe & Leal, 2001), the company should position itself as an affordable alternative to beautiful cars. The company should thus price its products relatively lower than competitors taking caution to produce more compact cars in view of production costs. The Volkswagen group in Latin America has set new records as far as sales revenue, vehicle sales and earnings are concerned. The Volkswagen Company has expanded its market share in Latin America as its distribution network has become more robust. In the United States, the company should strive to double its market share; from two percent to four percent by 2014 (Seume, 2001). Volkswagen in the United States should expand its regional offices due to the predicted high sales. In the U.S., the car manufacturer needs to strengthen its relations with